Two movie theaters in town plan to launch their 3-D equipment today with the aid of

teen pop group the Jonas Brothers.

Viewers can prepare to have a drumstick and guitar picks thrown at them, minus the physical impact.

Premiere Theatre 12, 125 Premiere Drive, and College 9, 3031 Carnegie Drive, are introducing Jonas Brothers: The 3-D Concert Experience as their first 3-D feature.

College 9 Manager Anthony Smith said it is imperative to stay on top of new cinematic trends. This follows suit with the transition to digital high-definition viewing and Blu-ray discs in the past few years.

"With any business, you have to always be innovative," Smith said. "It just adds another level and it's only going to get better with time."

At both theaters, about one week was spent tearing down a wall, reconfiguring electrical wires and installing the software. Smith has been testing the recently installed projector by running 3-D trailers for Monsters vs. Aliens, Up and Ice Age: Dawn of the Dinosaurs.

As part of a trial run, Premiere ran Bolt 3-D instead of the 2-D version for one showing each day this week.

"It was a fantastic running headstart for this weekend, and we ironed out the kinks of which there were very, very few," Premiere General Manager Bob Ricker said.

The theaters dole out 3-D glasses at the beginning of each screening, but these aren't the flimsy cardboard frames of years past. The battery-run glasses have built-in sensors that turn on when the viewer enters the theater.

"It just makes it feel like objects are sticking out one foot away from your face," Smith said. "But in reality, it's 30 feet away."

As of Wednesday, Smith said the two theaters have sold a combined total of 200 Jonas Brothers advanced tickets, which went on sale a week and a half early. The theaters are charging $12.50 per person for the film, but this won't be the norm for 3-D. For future films in 3-D the cost will be an additional $1.50 for regular ticket prices, Smith said.

Ricker said local Jonas Brothers fans are students spanning ages 7 to 20, and he anticipates sold-out showings across the board.

Lauren Dock (junior-comparative literature) said she looks forward to seeing the 3-D film because fans should feel like they're on stage with the boys.

"The passion a concertgoer experiences when Jonas Brothers take the stage and rock out is unbelievable and completely infectious," Dock said.

The Jonas Brothers film, documenting the group's Burning Up tour, was chosen for the debut of 3-D because of the commercial success of last year's Hannah Montana & Miley Cyrus: Best of Both Worlds Concert, Smith said.

Ricker said 3-D right now is primarily geared toward families because most, and soon all, animated films will be made in that form.

"Those films are generally always successful," Ricker said. "Most of these movies are special effects-heavy and loaded with eye candy. What would be better than that?"

Films based on comic books targeting teens and young adults have the potential for being shot in 3-D in the future.

"3-D will bring out a variety of alternative content down the road -- by the end of this year or next year," Smith said.