T-shirts declaring "I love consensual sex" are the latest fashion craze at Player's Nite Club.

Last night kicked off the fifth annual Sexual Assault Awareness Month Campaign, hosted by Player's, 112 W. College Ave., and the Centre County Women's Resource Center (CCWRC).

The campaign, which will continue through Sunday, aims to educate the college community about connections between alcohol use and sexual assault, said Corey Cook, director of education and outreach at CCWRC.

Player's staff will wear the T-shirts to help promote the awareness events.

"Anything with the words 'sex and consent' usually get people talking and that is what we really want," she said. "We want people to understand what sexual consent is all about."

Nine of 10 sexual assault cases reported in State College are alcohol-related, said State College Police Lt. Dana Leonard.

Typically, either the perpetrator or victim is under the influence of alcohol at the exact time of the incident.

Counselors and volunteers from the CCWRC will have tables set up at Player's to answer questions. The volunteers will offer information about services that will be available from 10 p.m. to 2 a.m. regarding issues of sexual consent and assault.

"Many people are victims of sexual assault, both men and women, and we want to let them know that services and counseling are available," Cook said.

The six-year campaign has been successful in getting students to react to the cause, Cook then added.

She added people need to understand the importance of obtaining complete consent from their partners before having sex.

The campaign wants to send a clear message that students can always have fun in an environment that promotes equal safety for everyone.

The Feminist Majority Leadership Alliance (FMLA), which is a Penn State student group, said they hope that the week of events will be effective in getting people to be more aware and responsive to both of the topics of sexual consent and assault.

"Students have been drained with the topic of consensual sex and safe sex, but I hope that the events will be effective in getting more students and people from the town to respond to the issues," FMLA President Caitlin Corr (junior-labor and industrial relations) said.