I'll have to partially agree with the point of Chris Mueller.
While it's obvious and easy to target the greeks for calling attention to themselves for participating in Thon instead of doing it for the kids, I believe anyone else in any other organization can fall prey to this mistake.
While these individuals do work hard to raise money, at times they also needlessly show everyone else how good of a job they're doing.
It's been argued that they do this because it gives them motivation and pride, which is something that helps them work that much harder. Wrong, because helping the kids should be your only motivation, not improving your self-image or ego, as was Chris' point.
The "100 days until Thon" promotion and the 46-hour dance marathon are examples of how people twist the meaning of Thon to better themselves.
Neither of these activities have anything to do with helping kids with cancer.
My point should go beyond Thon to life in general. One should not be boastful.
I am a greek and have canned for money in the freezing weather as well, so I know what it's like, but I've never expressed how good of an act it was, whether by telling others or wearing a sweatshirt that says so. Greeks and non-greeks, please just remember it is for the kids, and not yourselves.