The Daily Collegian Online	 - Published independently by students at Penn State NEWS
[ Friday, Sept. 29, 2006 ]

Sold Out
As scalper prices soar, students ask where all of the tickets went.

Collegian Staff Writer

After selling out in just 13 days, student football tickets are red hot this year, and scalpers are charging big bucks -- with some Michigan tickets going for more than $200.

Since there weren't enough student tickets to meet the demand, scalpers have been able to name their price -- and many students are willing to pay. But they are not happy about it. Some are still wondering why the athletic department couldn't sell more tickets to those who were not part of the lucky 20,732 that got student tickets. After all, there are 107,282 seats in Beaver Stadium.

Ticked off
Read these stories for more in-depth coverage on this season's ticket shortage.

Greg Myford, Penn State's associate athletic director for marketing and communications, said the reason the student section cannot be expanded is because there is not enough space in Beaver Stadium to fit more students.

"There's not an easy answer when demand is at this level," Myford said. "We can't make up seats that aren't there."

However, some students think there are other reasons behind the student section limit.

Tony Grazel (senior-world language education and applied Spanish), who missed his chance to buy season tickets because he was studying abroad in Spain in the spring, sad he thinks tickets were not given to students because student tickets cost the least of any type of ticket.

"I'm really disappointed with the system," Grazel said. "It shows it's all about money."

Myford said that ticket revenue is important for Penn State Athletics, since Penn State's 29 varsity athletic teams do not receive any money from tuition or general university funds and must be supported through ticket sales and fundraising by the Nittany Lion Club. But he insisted that the issue is one of space -- there are just simply no open seats for additional students.

Non-student season ticket holders, who take up about 70,000 seats, have the option to renew their seats each year -- and about 97 to 98 percent of them do, Myford said. The low turnover rate means new seats are hard to come by.

"If you look at where the student section begins and ends, literally the next seat down is a season ticket holder," Myford said.

But the university and the athletic department did try to think of ways this summer to accommodate more students, and considered adding temporary bleachers.

"We made a very concerted effort with [Penn State President] Dr. Spanier and other officials to try to figure out how we could add seats," Myford said. "But we were not able to do this safely with temporary bleachers. We couldn't get permission to do it."

How tickets are distributed

Only students have a specific number of season tickets allocated to them each year. Other groups, such as faculty and staff and the Nittany Lion Club, are given seats by priority.

First dibs go to the Nittany Lion Club, a group of 20,000 alumni and other supporters of Intercollegiate Athletics that raises funds for Penn State's varsity teams.

"Our first priority has to go to the Nittany Lion Club, because they do fundraising specific to athletics," Myford said.

Season tickets are then sold to faculty and staff, companies who support Penn State athletics through corporate sponsorship and people eligible for Club seats. To sit in Club seats -- 4,000 seats in the second and third level of the South End Zone -- one must purchase a Club season ticket on a multiyear contract, as well as a Nittany Lion Club membership, Myford said.

Both the public and alumni, with the exception of those in the Nittany Lion Club, cannot buy season tickets.

Students may purchase season tickets for the student section on a first-come, first-serve basis, regardless of what class they are in, Myford said. The distribution of tickets usually comes out even between the four classes within an estimated 150 tickets.

GRAPHIC: Andrew Pajak
GRAPHIC: Andrew Pajak
SOURCE: Collegian Archives

Some missed out

Lisa Rastede (sophomore-chemistry) said she broke down the day she discovered season football tickets for the student section were sold out. Rastede was out of town when the university letter informing students about ticket sales came to her house.

"As soon as I opened the letter, they were sold out," Rastede said. "I think I cried that day."

Many students missed out on buying tickets this year because, in past years, they could buy tickets up until August, Bud Meredith, manager of ticket operations, said.

"The last couple of years students have been lulled into a false sense of security," he said. "But we've always warned students to buy as soon as possible."

The athletic department sent an e-mail in April notifying students when sales would begin, Myford said.

However, this year only hard-copy notices were sent in the days before the sale began, as opposed to previous years, when students were also reminded by e-mail.

Myford said only full-time students, or students who carried at least 12 credits in the spring, were sent notices.

The athletic department is exploring ways to make ticket sales more fair for all students in the future.

"This is not going unaddressed," Myford said. "We're now looking at what are the glitches in the system, and making sure we have them spelled out."

The athletic department plans to send students both an e-mail and hard-copy letter simultaneously next year in order to reach students who are away from home.

Students will also be given more time -- about a business week instead of a few days -- between the day they receive the final notification letter and e-mail and the day the sale begins.

"This will allow everyone's different circumstances to be sorted out," he said.

Scalpers on the loose

Student tickets this year costs $23 each, but many students are breaking the law and scalping them to cash in big.

However, police are trying to crack down on scalpers.

People reselling tickets should know that they might be selling to an undercover officer.

Police already caught one student scalper after the student advertised his season tickets on a local Web site for a total of $750, Tyrone Parham, Penn State University Police assistant director, said. Under false identities, some officers met the student and after handing him the money, issued him a citation.

Pennsylvania requires a license to resell tickets, and even licensed ticket sellers have to follow certain rules, Paula Brown, ticket manager for Penn State's Intercollegiate Athletics, said.

"It says on back of ticket, the charge of resale is $5, or 25 percent of the ticket, whichever is greater," Brown said.

To get around Pennsylvania's reselling laws, some students are using Web sites to sell common objects like pens and coasters for a huge sum, then promising to include a "free Penn State football ticket".

For example, a scalper was selling a "pen" on LionConnection.com for $200, which included a "free" ticket to the Michigan game.

These high prices for tickets are frustrating to most students looking for tickets.

"I can't understand how students can rip other students off like that," Grazel said. "It's robbery, it's just robbery."

Selling objects and promising free tickets is illegal, Parham said.

"We all see the point, and it's still against the law," he said. "People have been found guilty in court for this, and judges certainly understand the whole point behind circumventing the law."


PHOTO: ddd
Andrew Lala/Collegian Photo Illustration
Students post flyers in the Forum trying to buy or sell tickets to the football games.

 



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