"I want it to be taller than most people," Missi Lau, "We Are" campaign director, said.

The university pays more than $200,000 each year to clean up trash left in campus classrooms, she added.

Members of USG, Lion Ambassadors, Association of Residence Halls Students, Blue and White Society and other organizations will be wearing T-shirts to promote the first USG Awareness Day today.

USG President Galen Foulke said he would also be wearing one of the shirts.

"But every day is kind of USG Awareness Day for me," he said.

USG Public Relations Director Jacqueline Berchielli said USG members would also be handing out fliers on the Old Main mall area to promote USG's new Web site and motto, "Making US Greater."

"The purpose [of Awareness Day] is to make people aware of what USG is and its services to students," she said.

Berchielli said members would be promoting USG through every outlet possible, including Stall Stories, college e-mail lists, fliers and USG members speaking to their classes.

"People in the Promotion in Motion Committee will be talking to classes about how USG is the students' voice and how we are the link to administration," she said.

Posters with positive messages like "Be genuine" or "Be bold" will be hung around University Park campus this week, building off last semester's posters, which had negative messages aimed at student reflection, such as "Are you a bigot?" or "Are you rude?"

Negative posters will be hung at Commonwealth Campuses next week to be followed by the positive wave next semester.

Foulke said the Office of Physical Plant (OPP) initially approached him last year to discuss USG heading a project resembling the one currently planned. "OPP came to us begging for help," he said.

Lau said OPP would provide trucks to transport the newspapers and would also hang posters to promote the initiative. Papers piled in front of the HUB will be from the Willard, Thomas and Forum buildings, and inside the HUB.

Lau said based on a study conducted by OPP, the trash collected over the course of three days from Chambers, Thomas and Willard buildings filled 137 bags of trash and 170 bags of newspapers.

"We are better than that, and we are responsible," she said. "It will take you like five seconds to pick up your newspaper and put it in the recycling bin."

She said she would like students to be inspired by the posters and to actually do things.

"I'd like to show that this is more than a poster campaign," Lau said.

She added that the money the university gets through recycling papers goes toward scholarships.

"The thing is, once they [newspapers] are on the floor, they can get dirty and wet," Lau said. "And once they're dirty and wet, they can't be recycled, so they become trash ... which costs us money."

Collegian staff writer Ed Rowe contributed to this report